Exploring ideas. Creating value. Building communities.
I am AMOTOTO, a multidisciplinary creator and researcher navigating the worlds of Web3, communities, digital work, and health. I research emerging ecosystems, create content, represent brands, moderate communities, provide virtual assistance, and write on pharmaceutical and health topics.
How a thread contest turned into a brand built across Web3, community, and health.
My journey into Web3 started in 2023, and honestly, it started as a joke. A friend knew I enjoyed writing and sent me a thread contest, encouraging me to participate. That simple moment opened the door to something much bigger. From that contest I began exploring Web3, researching projects, creating content, joining communities, and discovering different ways to contribute to the ecosystem. What started as a thread contest gradually became a journey of learning, creating, researching, and building meaningful connections.
Everyone wants a name that stands out, but for me AMOTOTO represents something deeper. The name reflects who I am and means someone who is pure in nature, and I want that meaning to show in my work, relationships, and collaborations. When people work with AMOTOTO, I want them to experience the values behind the name: honesty, originality, dedication, and genuine contribution.
My goal is simple: to bring the best of myself to the Web3 community. As a researcher and creator, I want to help people understand what matters, help founders communicate better, navigate their communities, and build stronger connections with the people supporting their projects.
I see AMOTOTO at the centre of Web3 in the future, a place where people benefit from the work I do, the knowledge I share, and the communities I help build. But AMOTOTO is meant to become more than a name that exists on social media. The goal is to build something real, something valuable, something that creates impact beyond the timeline.
Three years across content, community, virtual assistance, and health research.
Researching Web3 ecosystems and turning what I learn into content people can actually use: threads, memes, videos, and educational writing, alongside campaign work for the projects I cover.
Representing both brands through awareness campaigns, community engagement, and promotional activity — portraying the project honestly through my content, onboarding new members, and coordinating with the wider community around each launch.
Provided remote support and handled assigned administrative and operational responsibilities, while moderating the Flik VA community and helping keep it organised.
Recruiting and training virtual assistants, monitoring their tasks, and explaining what they don't understand so both the agency and the individual VA grow from it. I lead and coordinate VA activity and assigned work across the team.
Combining a pharmaceutical background with research and writing to simplify health and pharmaceutical topics into content that is accessible to a general audience, including work on a ginger-garlic polyherbal antifungal formulation.
A working sample of threads, ambassador work, research, and health writing.
Web3 projects and agencies I've researched, created for, or represented.
Let's build something
valuable, together.